After the earthquake of internet erosion and an advertising downturn, how does the TV andscape look? At MIPCOM (this year), the TV industry’s annual market for shows and ideas both good and bad, culture editor Robert Bound strolls the Cannes Croisette to take the temperature of an industry determined to put on a show despite [...]
Archive for October, 2009
Web 2.0: The future of content distribution
October 23rd, 2009
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In a conversation at the Web 2.0 Summit in San Francisco about where the future of content, three very different experts (Richard Rosenblatt, Dan Rosenweig, Peter Guber) in the industry shared thoughts on current and future states of content distribution. Richard Rosenblatt CEO of Demand Media, has built a platform for all sorts of writers, [...]
The VoD market size…
October 22nd, 2009
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As from Patrick Attallah’s blog. As some of you already know, I take some pleasure animating the GLITNER group on LinkedIn. Recently, André Lange from the European Audiovisual Observatory (EAO) has posted the following question: Does the cable consumer spend more for VoD than the IPTV subscriber? One of Screen Digest assumption in assessing the [...]
Video On Demand Advertising Effectiveness
October 22nd, 2009
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Screen Digest pointed out that the ad load (number of ads shown per programme) on web VoD services is approaching broadcast levels. ‘VOD on cable TV is an opt-in medium and that means viewers are engaged’ says Daisy Whitney in her New Media Minute video report: Simon McGrath, CMO of SeaChange International has said the [...]
