by Patrick Attallah (as published on mediazbiz.com) According to a report published early this year, over one-fourth of users ages 18-24 are interested in having more social media features integrated into their TV. The study found that there’s a desire to use social networking as a platform to actually enhance the TV-watching experience through interactive [...]
Posts Tagged ‘Social TV’
Movie & Television Social Media Marketing
November 13th, 2009
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by Patrick Attallah co-founder (as published on mediazbiz.com) Paramount’s micro-budgeted ($15,000) horror phenomenon “Paranormal Activity” reached another notable benchmark yesterday, clearing $100 million at the US box office. The unusual roll-out of this movie is one model that studios and filmmakers are going to need to look at closely as distribution options for smaller to [...]
Posted in Media Entertainment | Tags: Gordon Paddison, Movie Marketing, Patrick Attallah, Social TV, TV
